The Hello, Ukraine charity foundation has become part of the Ukrainian platform Zbirna. From now on, information about the foundation, links to social networks, and most importantly, active fundraising to support the Armed Forces, is available on another platform.

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Zbirna is an information platform to support charity fundraising in Ukraine. It brings together volunteers, charities and everyone who wants to help the Armed Forces of Ukraine, creating a simple and transparent way to raise funds. On the platform, users can create collections, add detailed information about projects, and share the link with their audience. All information (goals and status of the collection, photos, reports) is available on one page, making all processes transparent.

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Oleh, the founder of the Zbirna platform, said that the idea of creating such a service was preceded by several reasons that determined its direction and the set of current and planned functions. The first and most motivating reason was the spirit of volunteering in Ukraine: 

- We are proud of our people and consider the volunteer movement to be a phenomenon whose contribution is difficult to overestimate. So, naturally, we want to help not only the titans at the front, but also the people behind them, who work like ants to make our army feel at least a little better. After assessing the market needs, it became clear who exactly we could help and how. That's why we focused on volunteers and small foundations without huge resources to create additional opportunities for them to organise fundraising and post other necessary information for free, quickly and easily. We believe not only in small donors, but also in small initiatives that have a huge impact on a national scale. 

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The second reason is the issue of trust, which is key in charity, says Oleh:

- We strive to ensure the authenticity of the fundraisers by monitoring the organisers and their initiatives. The community and donors, in our opinion, should be able to check the ‘history’ of previously organised fundraisers and reporting. And we, for our part, are working on a mechanism to verify all participants of the platform. 

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The last, but no less important, reason, says Oleh, was to promote and support the culture of volunteering:

- In our opinion, despite all the horrors of war, mass volunteering is a great example of a conscious society. Post-war recovery will require no less effort. It is necessary to formalise the volunteer movement into a more sustainable structure (both on the part of the organisers and the benefactors). Therefore, we are also planning to transform the platform to meet future projects and needs.